Tribe Friday Release Music Video For “Salt Clouds”

Tribe Friday Release Music Video For "Salt Clouds"

Swedish indie alt-rock band Tribe Friday have released the video for recent single “Salt Clouds“.

The track is taken from their forthcoming second album ‘Hemma‘, due out later this year via Icons Creating Evil Art. Grab it here.

Speaking about it, lead singer Noah Deutschmann says:

“‘Salt Clouds’ is based on a few pages of scribbles I wrote when visiting home last year. I realised I’d placed a lot of blame for me being the way I am in my surroundings, and that I had a lot of built up resentment because of it. That’s what the song is about – pointing fingers at everyone except the one responsible. It’s a letter home, and an imaginary letter back.”

Watch the Benjamin Löfquist-directed video below.

Tribe Friday “Salt Clouds”

Comprised of Noah Deutschmann (lead vocals, guitar), Isak Gunnarsson (guitar), Robin Hanberger Pérez (bass), and Zack Liljeberg, Tribe Friday is a band of guitar slinging emo kids from the woods of Sweden.

Marrying the rugged indie rock dancehall sounds of early 2K with gen Z post-pandemic party vibe bliss, their repertoire consists of upbeat songs that speak to self deprecation, identity, confusion, love, death and are anchored by sarcasm, wit and charm.

Photo credit: Miranda Fredriksson