British Columbia glam-rocker Art d’Ecco has released his new single “True Believer” and its accompanying music video.
The song, produced by Art d’Ecco and Joe Chiccarelli, is taken from his forthcoming new album ‘Serene Demon‘, which will be out on February 14, 2025 through Paper Bag Records. Pre-order your copy here.
Discussing the single, Art d’Ecco says:
“Serene Demon’ is a metaphor. Think of it as the duality of good and evil. We are all capable of inhabiting both worlds, but most of us intrinsically strive to inhabit the good. ‘True Believer’ is about the seduction of evil from within us. Perhaps it’s a metaphor for depression? Or an invasive thought that implores one to self destruct? I was imagining a tiny little demon dancing on my shoulder, seducing me to come to the dark side…“
Of the video, director Brendan Fletcher shares:
“Inspired by 1930’s horror films like ‘Frankenstein’, ‘The Invisible Man’, ‘Dracula’ and ‘Nosferatu’ (1922), the idea for the ‘True Believer’ video evolved from giving Art d’Ecco’s alter ego ‘The Serene Demon’ a back story. Exploring the creative demon within us all, that pushes us forward or holds us back. The idea of culminating the masks we wear, the personas in which our creativity manifests, into a singular character that could drive the next evolution… the Serene Demon“.
Watch / listen below.
Serene Demon Tracklisting:
- True Believer
- Cooler Than This
- Survival Of The Fittest
- Tree Of Life
- The Traveller
- Mersault’s Walk
- Serene Demon
- Honeycomb
- Shell Shock
- A Change Of Scenery
Photo credit: Izzy Kazy
