Manchester indie dance/electronic band Porij have revealed their new single “Unpredictable” and its accompanying video.
The track is taken from their much-anticipated debut album, Teething, co-produced by the band and the legendary David Wrench (Frank Ocean, The xx, Young Fathers), and due out on April 26 via Play It Again Sam Records. Pre-order it here.
The roots of “Unpredictable”, lie with a poem Egg wrote about missing the simplicity of their early life but craving the complexity of the future which stretches out before them. It’s between those contradictions, the truths that co-exist rather than cancel each other out, that Porij have found a home.
Porij say: “These lyrics came from a poem I wrote in November. It was fairly bleak, but in essence was all about missing the simplicity of my early life but craving the complexity of the life that could come. In that period of time everything felt quite up and down and I didn’t really know how I was going to feel from one day to the next.”
Speaking on the gorgeous, hypnotic accompanying video, director Maxi McLachlan comments: “It’s weird to say my main point of reference was video game character building menus, but that’s where it started! The point was to try and create a video where Egg is constantly rotating but their clothes transform until it becomes so extreme that they warp into other band members. When we first discussed the video we knew we wanted it to reflect the chaotic but very carefully produced track. I wanted to create the feeling that Porij becomes so unpredictable that not even the machines can handle it and the whole thing shatters.”
Watch/listen below.
Porij Upcoming US Tour Dates
MARCH
11 – Baby’s All Right, New York
12-16 – SXSW, Austin, TX
18 – The Echo, Los Angeles
19 – Rickshaw Stop, San Francisco
21 – Madame Lou’s, Seattle
22-23 – Treefort Festival, Boise, ID
Photo credit: Jesse Glazzard
