Boston coldwave/post punk/darkwave band The True Faith have unleashed their new single “In Vain“.
The song is out now through A La Carte Records and is the follow-up to their critically-acclaimed sophomore album ‘Go to Ground‘. Buy it here.
UPDATE 04/17/2023: “In Vain“ is our new Single of the Week!
Tapping again the creative mind of producer Ryan Santos Phillips, The True Faith has crafted a haunting track that shows a remarkable evolutionary depth from their pop-forward album released January 2023.
“In Vain” is a song that creates a nostalgia-filled trip through the inner-workings of Travis Benson’s headspace.
“This song started off as a musical challenge to ourselves. After the recording of ‘Go to Ground,’ we wanted to find a way to highlight other aspects of our songwriting beyond that guitar-driven sound we’ve honed over the past several releases.”
Characterizing the sound of the single, he adds:
“The guitar track is a single riff that goes unchanged throughout the song. This allowed us to focus on how differences in the rhythm section can define and alter a melody.”
With the mastering expertise of Josh Bonati (Drab Majesty, Choir Boy), each component of “In Vain” cohesively coalesce to construct a despondent cry into the void that makes us wonder “why is it all in vain?”
Take a listen below.