London post punk/psych band Crows have aired their new single “Is It Better?” accompanied by a music video.
The track features of their upcoming third album ‘Reason Enough‘, due to be released on 27th September via Bad Vibrations Records. Pre-order your copy here.
‘It Is Better?’ encapsulate the difficult year singer James Cox has whilst writing the album. He explains further: “It’s a homage to the friends and my family who helped guide me get through it. It’s also a reflection on having gone through something and not coming out unscathed – dealing with the damage I picked up along the way, and accepting my new reality.‘
Of the video, director Manoela Chiabai (known for her work with artists like Tove Lo, SG Lewis, and Depeche Mode) says:
“When I heard ‘Is it better?’, I thought there was something so incredibly absurd about the lyrics and the title that poses an impossible question. I started to think about a man that feels dead inside and just wants to escape life, but not even at his own funeral he can find peace, and as such he finds himself in some sort of a loop.
This attempt to divorce ourselves from the world is actually what represents the inescapable human condition. As the song is very catchy and upbeat, leaning into the absurd with ridiculous humour and playfulness was fun and interesting to explore – having Crows as cameos getting into the most stupid fight ever over a double dipper was so gratifying! It was by far one the funniest experiences I’ve ever had on set.”
Watch / listen below.
Crows Upcoming Tour Dates
OCTOBER
5 – Leeds, UK @ Brudenell Social Club
9 – Brighton, UK @ DUST
10 – Manchester, UK @ The Deaf Institute
11 – Glasgow, UK @ King Tut’s Wah Wah Hut
12 – Dublin, IE @ The Soundhouse
14 – Nottingham, UK @ Rough Trade Nottingham
15 – London, UK @ Village Underground
17 – Bristol, UK @ Exchange
18 – Hebden Bridge, UK @ The Trades Club
28 – Cologne, DE @ Yard Club
29 – Hamburg, DE @ Turmzimmer
30 – Copenhagen, DE @ Loppen
NOVEMBER
1 – Berlin, DE @ Urban Spree
8 – Kortrijk, BE @ Sonic City
9 – Luxembourg, LU @ Rotondes
10 – Nijmegen, NL @ Doornroosje
13 – Lille, FR @ L’Aeronef
14 – Paris, FR @ La Maroquinerie
15 – Tours, FR @ Au Temps Machine
16 – Rennes, FR @ Antipode MJC Rennes
Photo Credit: Sandra Ebert
