Normal Bias Unveil Music Video For “Falling Down”

Normal Bias Unveil Music Video For "Falling Down"

New York/Atlanta synthwave / ebm / techno / industrial-body-funk duo Normal Bias have unveiled the video for their latest single “Falling Down“.

The track features on their recently released debut album, Kingdom Come, out now via Synthicide and DKA Records. Buy your copy here if you haven’t already.

Watch the clip below.

Normal Bias “Falling Down”

About the album

“Kingdom Come” finds divinity in the unknown. The duo of Matt Weiner (TWINS) and Chris C. (Multiple Man) have taken their specific sound of “industrial body funk” and refined it with “Kingdom Come.”

The first track, “Prayer of the Rollerboys,” epitomizes the newfound elegance of Normal Bias. “Kingdom Come” is as seductive as Cabaret Voltaire’s most sexy work á la 1987’s “Code.” As the standout of the record, “Holy” is immediate in its melancholy with an awe that’s created in its rich details: space is cleverly filled and dispersed—such offbeat intricacies have become Normal Bias’ specific trademark. “Burn Into Gold” heightens into a rapturous chorus as it simultaneously breaks your heart and pieces it back together with extreme concern.

“Earth Dies Burning” takes the best of 1980s synth hues, even summoning Jan Hammer’s glossy output, and inserts a funky bass solo. Now a classic in the underground psyche, “Embody Control” makes a reprise from the EP with its hedonistic groove. The lead single, “Falling Down,” equally as sensual, is driven by a chunky EBM bassline as Weiner begs for clarity, offering tithes in exchange for reprieve from his suffering. Lastly, “Win Lose” zips up an album fraught with tension, offering massive synth pads as the protagonist finally succumbs to a fitful surrender as he repeats the words “you win.”

Tracklisting:
  1. Prayer of the Rollerboys
  2. Kingdom Come
  3. Holy
  4. Burn Into Gold
  5. Earth Dies Burning
  6. Embody Control
  7. Falling Down
  8. Win Lose

Photo credit: Alexis Perea